Signage design is any kind of graphic displayed at a specific locations in order to deliver messages or to guide people. In digita era like today, there are digital signage design services that enable business and goverment to a more efficient and cost-saving methods of advertising and guiding.

The term signage is documented to have been applied and popularized since 1975. This is typically manifested in the form of wayfinding information in places such as streets or on the inside and outside buildings.

Signage design services vary in forms and sizes based on location and intent, from more expansive banners, billboards, and murals, to street signs, street name signs, sandwich boards and lawn signs. Signage designs in today's era may also be used in digital or electronic forms of displays, and are done appropriately by professional full-time and freelancer signage designs.