What to charge for product photography?

07 March 2023 By papmall®

The cost of product photography can vary greatly depending on a number of factors, such as the type of product, the level of experience of the photographer, and the complexity of the project.

When it comes to freelance product photography, photographers may charge based on a per-project or per-hour basis, on the packaging that includes multiple products or multiple photoshoot sessions. The hourly rate for freelance product photographers ranges anywhere from $50 to $500 or more, depending on the photographer's level of experience and reputation.

For larger, more complex photoshoots, photographers may charge a flat fee that includes all of the costs, such as equipment rental, studio rental, and post-production editing. In these cases, prices can range anywhere from $500 to $5,000 or more, depending on the scale and complexity of the photo shoot.

Whether you're working with a freelance product photographer or a product photography service, it's important to understand the cost structure and what you'll be getting for your money, so that you can make an informed decision when choosing a product photographer.

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