Once you have determined the suitable model and specifications for your business, the next thing to do is to find the right customers and start to harvest profits. Valuable buyers may be hard to come by, but with the right platforms and the right methods, you’ll find no trouble looking for them.

With papmall® international marketplace, you can easily get discovered by potential buyers

Traditional ways of sourcing possible Buyers

There are many ways for you to advertise your business and reach out to more buyers. Take a look at these traditional and long-lasting methods to see if any of these strategies work for you:

• Print Advertisements (Newspaper, Posters, Flyers, Billboards, and many more)

Call it the traditional method ‘cause the old folks have been doing it since the 1400s, but it’s still proven to be effective ‘cause they haven’t stopped using it ever since. You can still see billboard advertisements when you walk out on the street, get flyers handed out when you enter a restaurant, or visit a shopping mall. These ads are the most widespread and can be seen everywhere, meaning they are extremely expensive and can cost a fortune for a new startup.

• Television Commercial

These TV commercials are the most suitable for new product launches and are often vivacious around the Christmas season. Although TVCs can reach the mass audience perfectly, they are really costly and hold incredibly difficult criteria for advertising. You will have to provide a lot of certifications, evidence, and information in order to get your advertisement on TV.

• Telesales:

Telesales is the act of calling and convincing people to recognize and buy your products. You will need a team of a few negotiation experts to call up many random numbers a day, and hopefully, some of those people will receive your message and transfer it into purchases, or else you would be trying in vain.

Although the use of traditional ways can reach a mass audience, it may not be the most cost-effective solution since it requires a lot of manpower and financial resources, but cannot guarantee the most return on investment and you cannot get in touch directly with customers through it. Therefore, you may want to do more research on your potential customers and consider switching to more evolutionary approaches for your business. Seems difficult? Don’t worry, we’ve got it covered for you.

The traditional ways of sourcing possible buyers are through newspaper, TV, and telesales

Analysis of your target audience’s demographics

After papmall® R&D team has done some research on the demographics of our current and potential buyers, we would like to share with you some information so that you can customize your PAPs and adjust your strategy to reach as many customers as possible.

We’ve discovered that our buyers come from developed countries like the United States of America and the United Kingdom. They are usually business owners, project leaders, or agencies who need a helping hand with their current tasks. They don’t want to get into the complicated process of hiring long-term employees, or they just want a temporary and quick solution for their short-term project, so they decide to look for freelancers such as the service sellers on papmall® international e-commerce marketplace.

Service buyers also tend to surf the net a lot and have a tendency to check their phones frequently to look for new ideas and solutions. They often use social networking sites such as LinkedIn, Facebook, and Twitter to connect with service sellers. They usually browse Youtube, TikTok, and Instagram for inspiring videos and images for their brands. Other platforms that are commonly used by these potential clients are papmall®, Quora, Reddit, and Google Business.

Let’s take a look at papmall® analysis on our audience’s demographics

Evolutionary ways of approaching potential Buyers

With that understanding and the assistance of new technology, we have gathered some of the most innovative ways for you to approach more potential customers. Check out the list below for detailed insights into your service buyers:

• Social media networks (LinkedIn, Facebook, Twitter)

LinkedIn, Facebook, and Twitter are great platforms to polish your professional profile, you can upload your portfolio, old projects, your products and services on these sites, and hopefully, with the right keywords, you may find yourself some valuable customers. However, this may not always be the case, since buyers only tend to use social media networks to connect and browse for ideas, but not actually make any real purchases.

• Image and video channels (Instagram, Youtube, TikTok)

Similar to the above platforms, Instagram, Youtube, and TikTok are also the gateway of inspiration for many customers. They show endless visual footage and inspire the buyers’ brands to new trends and viral videos every day. Putting yourself on these platforms is a good way to show off your dynamic and creativity. Although the best choice if you’re an introvert, or have a low budget for advertising because the amount it takes to create an ad campaign there is quite enormous.

• Forum community (Quora, Reddit, Google Business)

These forums are used by buyers and sellers mostly to communicate and resolve difficulties, you use the platform to answer buyers’ frequently asked questions and promote your personal brand as dynamic and knowledgeable. Nevertheless, the process of getting acknowledged on these channels is quite difficult and time-consuming, you need to spend a large amount of time every day on these platforms, and also need to have a fundamental understanding of many expertises and need to know the correct way to interpret your knowledge so it doesn’t come across as rude or uninformative.

• Service marketplaces such as papmall®

Among all the evolutionary ways, service marketplaces are the best places for clients to look for freelancers. Because, unlike other places, service marketplaces are where the project leaders and entrepreneurs visit with a purpose.

While most of the user’s behavior on social media websites is “wilfing”, meaning they just browse the site without a particular purpose, and seldom do they come across a cool idea and decide to contact the seller; with service marketplaces like papmall®, when visiting these eCommerce sites, buyers often bring with them the strong intention of looking for their desired services and freelancers. Therefore, your best shot to get hired by a client is to join these vigorous service marketplaces and become a seller right away.

The evolutionary ways of approaching potential buyers are through social media, forums, and services marketplaces like papmall®

papmall® - gapping the bridge between Sellers and Buyers since 2019

Among all the popular service marketplaces, papmall® is the rising star for clients to look for freelancers. papmall® is dynamic and encouraging for its many up-and-coming promotions for all buyers and sellers. It also offers free SEO services and grants users the opportunity to appear on its paid ads for free. Other than that, it supports sellers with these extensive advantages to attract more customers and increase sales volumes:

• papmall® forum community

In addition to the forum community of other social networking sites, papmall® offers uses its own forum community, in which, both buyers and sellers can raise questions and receive the most practical answers regarding their requirements and services. With this customized needs forum, sellers can be more active and engage in the art of querying and easily get noticed by buyers with actual demands.

• The Homepage of papmall®

Another way to help you get discovered by buyers is to appear on the Homepage of papmall®, where your PAPs will be the first thing potential buyers see when entering papmall® official website. This will increase your visibility and your chances of getting chosen by the most possible customers.

It takes time to create a match between you and your customers, so you’d better get going as soon as you finish skimming this article. Take the initiative and contact [email protected] to get the most exclusive deals and enhance your business right away!