When you sell products or services on E-commerce platforms, product images for an E-commerce website are the first thing to reach customers directly. Humans are visual creatures, This is one of the key reasons social media and cellphones are so widely used in the present day. Visual shopping experiences are crucial for online consumers, this is also the reason why E-commerce image is essential, and decides a lot about the business performance of the brand.

What is E-commerce photography (E-commerce Image)

This is a common form of promotion for most businesses, especially small and medium-sized businesses trying to improve revenue. E-commerce image will be the premise for online customers to choose products at your online store, in addition, E-commerce image is also the face of your business.

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What if the E-commerce image is of poor quality?

It cannot be said that a low-quality e-commerce product image will damage the product's quality, a low-quality image would have other grave repercussions that directly affect your business process and revenue. What if you can not sell because your image is not attractive enough to attract customers, and the goods you import gradually become obsolete and sell slowly? This really doesn't have to happen.

With a low-quality e-commerce product image, you have inadvertently limited your access to customers: No matter how good the service you provide, if the image is not impressive to the buyer, you are inadvertently limiting your ability to reach the shopper. Your service will be viewed as an option, not a customer's goal.

Your online store can be perceived as a poor-quality store when posting a poor E-commerce Image. The image is as well as the face of the service provider, some people equate that if the seller does not have the need to invest in images for their services, the same goes for projects. Therefore, if I were making the decision, I would pick a seller who has a credible profile with HD E-commerce images.

It's now much easier to implement quality E-commerce images HD to describe products and services thanks to smartphone technology and easy-to-use gadgets like Canva. Therefore, suppliers providing low-quality products will prioritize images to attract potential customers and sell these poor-quality products. This case shows that the competitive market for products is already fierce, but now attracting customers to choose to experience products at your store is another bottleneck that any online store needs to find solutions. If you are providing a quality service, the product photos for the E-commerce also need to be invested.

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Why is E-commerce website image important?

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Because the product is inaccessible, online customers tend to reach out visually, Customers are forced to search for sources of information about images and videos of products in your online store for them to make a buying decision.

It's not an exaggeration to understand that great E-commerce images will Increase shoppers' first impressions. Shoppers always expect the Product images for E-commerce websites should include instant information such as size, color, and possibly even use.

I have to say it again, humans are visual creatures, especially when the shopping habit change to online buying, they think “A high-quality photos represent a high-quality product”. Your business can do both, starting with an eye-catching image and a product of equal quality.

Maybe you don’t know, E-commerce images can be Increasing SEO image effectiveness. Search engines may better comprehend each product image by giving it an Alt tag and a description. You may boost the volume of organic search traffic that your product pages receive by employing high-quality product images.

10 Tips provided by papmall® Team to improve your E-commerce website images?

Nowadays when you are looking for ways to improve E-commerce images on your website there are many tips and tricks to use images to attract customers, but the 10 ways to use E-commerce website images (E-commerce product images) that papmall® Team provides will be the most official and effective way

• Show option about size, color, and type of the products
• Create conditions for shoppers to zoom into the necessary angles of the product
• Keep in mind the fundamentals of consistency and branding.
• Engage agencies or professional product photographers.
• Leverage social media content for product images.
• Consider image specifications before posting to e-commerce spills to accommodate platforms.
• Stick to the basics of image SEO.
• Consider employing high-resolution product video or 360° viewing options.
• Conversion Rate Optimization With Product Photos with a call to action.
• Show more value about the product features

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When do the sellers have to invest their effort to improve their E-commerce image?

Freelancers and businesses in the 4.0 era will definitely need a lot of E-commerce images HD to promote the services and products they offer. However, at a few other important times, E-commerce product image needs to be invested more carefully before putting it into their sales system. Here are the 3 most important times to invest in E-commerce image for businesses.

• Improve E-commerce product image when you start launching your business: People be attracted to something new, the power of images will also be shown here and the customer journey is greatly shortened at the awareness stage. (5 stages of customer journey Awareness - Consideration - Purchase - Retention - Advocacy)
• When launching new products: Some product companies like Pepsi and Unilever use events or marketing campaigns to launch their new products. They are both branding their brand and new product to make consonance between brand awareness and launching new products.
• When launching the products/ service at papmall® - The E-commerce platform for freelancers and businesses. Seller at papmall® can sell their services and digital solutions to worldwide buyers, both sellers and buyers have to update the E-commerce Images to build trust and create a professional visual identity for each other even though you are a buyer or seller. Our team will always check and suggest the best visual for your papmall® account.

How can freelancers and businesses increase the E-commerce Image at papmall®?

Your Avatar first. Look at some tips to improve the E-commerce image through the avatar.

• Logo for brand awareness
• The E-commerce image must be clear, with no distortion by low pixels
• Friendliness smile

If you already have customers at papmall® - an E-commerce platform, you should create a feedback file and highlight the best feedback about your services or digital products. We advise the seller at papmall® to share their PAPs on Social media such as Facebook, and Instagram for creating trust and gaining more potential customers.

6 Types of E-commerce images you should know when launching the product on every E-commerce platform.

• Lifestyle images
• Size proportion images
• Compatibility images
• Textural images
• Customer images
• Usage inspiration images

In some cases, types of E-commerce images can be mixed together to create the most intuitive image for customers. For example, a gym will use a combination of customer image and lifestyle image to describe and promote their services.

Where can freelancers promote their services at papmall®?

After all, you have to share your E-commerce Image to all your social network (Facebook, Instagram, LinkedIn,...) to get jobs everywhere you can. Starting your business with papmall® by seeding your PAPs in some E-commerce, Freelancer Facebook groups.

You can start with papmall® today for getting some early bird benefits .

Become a Seller now!!!

papmall® Team

• [email protected]
• +65 6681 6728
• www.papmall.com